An Adventure in Selling
How to Convert Incoming Calls to Sales

One of the most productive and neglected areas of marketing is our own phone staff. Find out how making a few simple changes in the way phones are answered will translate into legendary service and greater sales. In this unique online presentation, we will listen to actual recorded phone calls from our audience! As you hear and evaluate these calls, you'll come away with several key takeaways.

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• The importance of consistently delivering legendary service
• Simple steps to convert incoming calls into sales
• How to effectively upsell
• How to identify those features that set your business apart from your competition
• How to create a positive first impression using a proven process

About the speaker

Barry Himmel
As senior vice president of Signature Worldwide, Barry has helped numerous outfitters and adventure companies develop their customer service and sales strategies to build a culture in which they are consistently exceeding customers' expectations and driving revenues. Barry has presented engaging and entertaining programs at many travel industry events including several America Outdoors' conferences. Barry clearly understands how legendary customer service can provide an important competitive advantage for travel companies.

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See All 2011 Travel Marketing Sessions