Satisfaction and Retention Soar with ExactTarget – Compendium Integration

Brandon Lake  |  July 17th, 2010

Retrieve guest feedback with Resmark Systems

Western River Expeditions is using Resmark Systems to create an efficient way to retrieve guest feedback and use it in social media and search. Thanks to Resmark’s integration with ExactTarget and Compendium Blogware, this is proving to be very exciting.

In a nutshell, guests return from a trip, Resmark solicits feedback with a triggered email, feedback is posted in a review on a blog, guests share their blog post with friends via facebook and other social sites, and new business is generated.

Check out this client success case from ExactTarget to learn more.

View Exact Target Case Study

Brandon Lake

Brandon Lake

Brandon is the founder and CEO of RESMARK & WaiverSign. He also runs Western River Expeditions and Moab Adventure Center, two of the most successful tour businesses in America. Brandon loves cycling, skiing and traveling with his wife and 4 children.
*All information is accurate as of July 2010.