Webinar Replay | AI Made Simple for Tour Operators

December 4, 2024

AI is transforming the way businesses operate, but for many tour operators, figuring out how to use it effectively can feel overwhelming. The good news? AI doesn’t have to replace the human touch—it can enhance it. With the right tools and strategies, AI can simplify your marketing, help you connect with your ideal guests, and drive more bookings without losing the personal connection that makes your business unique.


This webinar replay offers practical guidance for tour operators looking to embrace AI with confidence. From crafting personalized prompts to building an effective content strategy, you’ll walk away with actionable tools to save time and grow your business.


Check out this webinar replay with Kelsey Toner, founder of Guest Focus, where we explore AI-powered strategies for tour operators. Learn:



  • How to craft custom AI prompts that streamline marketing and generate guest-focused content
  • Insights on identifying and targeting your ideal guests for more effective campaigns
  • A step-by-step content strategy to keep your marketing fresh and drive direct bookings with the VIP Marketing Method™


Our Speaker

Kelsey Tonner, founder of Guest Focus Tour Business Coaching, has spent the last two decades guiding tour business owners to success. His expertise spans mentorship, consulting, speaking, experience design, guide training, and his work as an award-winning tour leader. Since 2015, Guest Focus programs have supported over 2,000 tour operators across 75+ countries. Kelsey has also shared his insights as a featured speaker at more than 35 industry events and conferences.


- Get your Marketing Blueprint: guestfocus.com/aiblueprint
- Book your free 45-minute strategy call: guestfocus.com/resmarkcall 

Devices showing Resmark systems

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